Lovers of all things retro, rejoice! It was announced today that Prendas Ciclismo, the Dorset cycling brand specializing in reissues of some of the sport’s most iconic jerseys, has changed ownership and will soon be restocking its range of retro kits.
Established in 1996, Prendas was forced to scale back operations in June 2021 due to the impact of Brexit and Covid-19 on the business. This shift in focus meant the company no longer stocked its famous line of retro jerseys, seemingly ending 25 years of country roads filled with Sunday racers in full Brooklyn or Peugeot kit, dreaming of Roger de Vlaeminck and Tom Simpson .
However, after months of uncertainty over the future of the business, it was confirmed today that Prendas has joined forces and entered into a new business deal with specialist cycling clothing company Shutt Velo Rapide, under the broader Cycling Brands banner. And yes, that means retro jerseys are back.
> Prendas Ciclismo reduces its operations due to Brexit
In a statement, Cycling Brands chief executive Justin Belcher said the goal was “to restore Prendas to its rightful place as one of the most valued cycling kit suppliers.”
“The team at Cycling Brands is placing new orders with suppliers, such as Italy’s Santini, to restock the site with your favorite retro cycling jerseys, as well as new designs and special offers from Europe’s top cycling specialists. cycling clothes.”
> Andy Storey, author of The Art of the Jersey, picks his 12 favorites
Originally founded by Mick Tarrant in May 1996, the company had been run by Andy Storey – brother of Barney, the husband of multiple world champion and Paralympic Sarah Storey – since 2017. Andy, a longtime friend and contributor to road.cc, had been a full time member of the Prendas team since 2004.
When news of Prendas’ cut broke last June, Storey said, “Although it was incredibly difficult to make a decision, I’m a Prendas fan, just like you. I now feel happy, invigorated and ready to face the challenging/rewarding months ahead.
He is currently training to become a high school computer science teacher.
According to the Prendas site, delivery of the brand’s restocked retro jersey collection is scheduled for delivery next month. Now do I really need another one Molteni jacket?
