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To celebrate the 75th anniversary of the league and the franchise, the NBA, Nike and the Boston Celtics have unveiled their City Edition jerseys.
It’s all in the details, including the removed numbers and the championship clubs sewn into the jersey and, more importantly, into the fabric of the proud franchise’s rich history.
Celtics:
Designed to capture the many eras of Celtics basketball success, the Boston City Edition uniform top features elements from three different decades. Founded with a solid green base, the uniform projects a white wordmark and a number scheme reminiscent of the team’s 1949 uniforms. The back of the jersey features a white nameplate block under the player’s jersey number, a nod to the iconic team warm-up jackets from 1988 , while the ribbon around the arms and neck reproduces the 1965 team uniform.
The culmination of the many iconic moments that helped define 75 years of the franchise are the Championships – one of the NBA’s top 17 – which entrenched a winning base and reinforced a sense of pride over the seven-plus decades of Celtics basketball. To commemorate the 17 banner and all that came before it, 17 clubs are located on the lower left above the jocktag of the jersey, each bearing the year of a Celtics championship season. The uniform also recognizes the many legends who have worn a Celtics uniform, with three replica banners containing the 24 player numbers and names that have been withdrawn by the organization. Red Auerbach’s famous quote, “The Boston Celtics are not a basketball team, they are a way of life” is also highlighted.
Returning as a partner of the team’s jersey patch, Vistaprint’s patch on the left shoulder features their wordmark and logo surrounded by a thicker white border, a detail reminiscent of the iconic banners of the Celtics Championship, serving as a nod to the organization’s 17 NBA championship titles.
“Celtics basketball is built on a long history of great people, iconic moments and sustained success,†said Shawn Sullivan, chief marketing officer and executive vice president. “Being able to draw inspiration from more than seven decades of memories is the perfect ode to our 75e anniversary season.
Inspired by the design of the team’s inaugural uniform in 1946, the Boston City Edition shorts feature a large form of ventilation on both sides. The 75e The commemorative anniversary logo sits on the left short panel, while a Celtics clover is featured on the right short panel with the name ‘RED’ – serving as a tribute to the most successful coach in the world. history of the franchise. A vintage “Lucky the Leprechaun” logo from the 1960s is located in the center of the belt buckle in commemoration of a decade in which the Celtics won nine titles, including seven in a row from 1960 to 1966.
For the fan base that grew up before the 1990s, the back might have the coolest comeback with the names printed on a solid block. Seeing this will always remind me of Larry Bird – not Klay Thompson – winning the 1988 three-point contest in his warm-up jacket.
The Celtics are going debut swimsuits next friday against the milwaukee dollars.
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